My love of marketing started at school, when I became fascinated with the psychology behind advertising. Isn't it amazing that we are able to influence others with the messaging we use?
I went on to get a degree in Marketing & PR - where my dissertation was on the future of online shopping, before anyone used it - and a postgraduate qualification from the Chartered Institute of Marketing (CIM).
Over the past decade I have worked in digital marketing roles across multiple industries; devising and implementing creative marketing strategies to generate awareness and revenue.
You can view my full employed work history on LinkedIn here.
Becoming a Mum gave me the kick that I needed to start freelancing. I love using my skills to help businesses achieve success, whether that is by expanding or optimising their current digital strategy.