CLAIRE ICEL | MARKETING CONSULTANT
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Marketing Insight and Analysis.

Not sure where to start when analysing how your marketing is performing, or need help taking that analysis to the next level?

I have been doing just this as part of my day job for over 15 years and would love to help you grow your business by accessing these insights.

​The beauty of digital marketing is it's traceability. I simply love the analytics side of this job! Whether you need help understanding which Key Performance Indicators to look for, a rejig of your current reporting or a one-off analysis for a specific campaign, I can help with any analytical project.

Examples of analysis that could help your business...

​Situation analysis

  • What is and isn’t working from your current digital marketing.
  • Identification of areas in need of for investment and those in need of improvement.
  • Recommendation for future activity based on findings.

Competitor analysis

  • What are your competitors doing with their digital marketing?
  • Recommendations based on this.

Website health check

  • How well is your site search engine optimised.
  • What is your customer journey like.
  • Technically how is your site performing.
  • Recommendations for improvement.
I will create a bespoke solution for your business to make sure you are getting the most relevant information and great value for money.
Interested? Let's chat >>
Claire provided us a very thorough, but easy-to-use, evaluation of our mobile website. Her recommendations were very clear and sensible and we found them easy to implement. Claire’s work showed that she really understood the customer journey and the specificities of our website, and I would happily recommend her to others!
Matthias Mahr, Revenue & Marketing Director of Hand Picked Hotels
Claire helped our business with a comprehensive situation analysis for 3 of our business websites. Her observations on SEO, website usability, social media and competitor activity were thorough and the resulting recommendations were easy to follow and will make a huge difference to our website performance. Claire has impressive knowledge of digital marketing channels and how best my business can use them; I wouldn't hesitate to recommend her services.
Ross Inanc, Director of H.O.L. Group

You might also be interested in...

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Let's have a chat!

You can reach me at claire@cicelmarketing.com, on social media @digitalmarketingmama or on the phone at 07776 453 433

Find me on social media for digital marketing tips

Find me @digitalmarketingmama on Instagram
Find Claire Icel Digital Marketing on LinkedIn

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  • Home
  • Start here
    • Marketing Moments
    • Strategy
    • Insight & analysis
    • Advertising
    • Email
    • Other
  • Meet me
    • Experience
  • Let's talk